Volume II

Techno India Journal of the Strategic Business Mind (TIJSBM)

TIJSBM Journal Cover

Editor's Desk

Welcome to the Techno India Journal of the Strategic Business Mind (TIJSBM). Our journal is committed to fostering innovative research, academic excellence, and strategic thought leadership in the fields of management and business studies.

We aim to provide a scholarly platform for researchers, academicians, and industry professionals to share impactful insights and transformative ideas.

Editor's Desk Publisher's Details

TABLE OF CONTENTS

Linking Leadership Induced Psychological Safety to Patient Satisfaction the Serial Mediation Effect of Employee Engagement and Service Quality in Indian Hospitals

Sucheta Ghosh *, Dr. Lipika Sarkar

Techno India University, West Bengal

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Strategic Thinking and Competitive Advantage in Green Startups: A Conceptual Framework for Sustainable Entrepreneurship

Dr. Nilanjana Roy Chowdhury *, Sounak Ghosh

Techno India University, West Bengal

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Digitalization and Corporate Law in Emerging Economies: Aligning Global Innovations with Local Governance

Sreya chakraborty *

Techno India University, West Bengal

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Influencer marketing in the current era is creating a new frontier for virtual opportunities.

Dr. Sanjukta Mallick Chakraborty *, Prof. Abhinandan Bose, Dr. Shibnath Banerjee

Techno India University, West Bengal

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Corporate Social Responsibility under Corporate Law: A Critical Analysis of the Legal Framework in India

Shibashis Mukhopadhaya *

Techno India University, West Bengal

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